Pastel palette follows us from childhood: remember the widespread concept of sky blue for boys and baby pink for girls to tell them apart? When it comes to fashion there’s no segregation between men and women as to which colour to wear. Muted pale colours are unisex no matter the shade. The 80s were the decade when men started wearing pastel, following the distinct style of Detective James Crockett played by Don Johnson in the cult TV series Miami Vice. All those soft milky shades like lilac, lavender, peach, amethyst, pale green and a long list of desaturated watercolour hues make up the pastel colour scheme.
Generally sorbet shades are associated with spring time, however fashion is all about breaking the rules, thus wearing pastel all year-round is as appropriate as you consider it to be. Pastel works for all types of occasions: from casual lunches to business attire, evening wear and holiday wardrobe. The beauty of this palette is that it enhances all skin tones and it’s hard to go wrong with pastel dressing. It carries the flair of sophistication and timeless elegance.
In addition, the soothing qualities of airy pastels are beyond doubt. Wearing a cotton candy coloured ensemble will have a calming and rather grounding effect on yourself and people around you.
If you are still in doubt, Pantone colours of the year for 2016 are soft shades of the traditional pink and blue – Rose Quartz and Serenity.
Joined together, Rose Quartz and Serenity demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace.
Leatrice Eiseman Executive Director, Pantone Color Institute
by Olga Permyakova
Photos: Courtesy of the Brands
Photo: Sidney Tegbo @sidneytegbo
Styling: Victoria Kolotova @victoria_kolotova
Model: Polina Pavlikova @polina.pavlikova